CMF, the sub-brand of London-based technology company Nothing, is making waves with its latest announcement. The innovative brand has onboarded acclaimed Indian actress Rashmika Mandanna as its brand ambassador. Known for her dynamic personality and captivating screen presence, Mandanna will front digital, print, and TVC campaigns, perfectly aligning with the brand’s forward-thinking ethos.
In a statement, Vishal Bhola, President of Nothing India, expressed his enthusiasm: “CMF by Nothing embodies our philosophy of creating devices that enhance everyday experiences. Mandanna, with her personality, spirit, and dedication to her craft, makes her a perfect fit for CMF by Nothing”.
But that's not all—CMF has also unveiled the design of the much-anticipated CMF Phone 1. This new offering redefines personalisation and functionality in the smartphone market. Available in a stunning range of four vibrant colours—Black, Orange, Light Green, and Blue—the CMF Phone 1 ensures that there’s an option to suit every taste. Whether you prefer the subtle texture of Black and Light Green or the elegance of the vegan leather on Blue and Orange, the CMF Phone 1 allows for a personalised user experience like never before.
Mandanna herself shared her excitement about the partnership and the product: “This collaboration felt very natural because I love designs and aesthetics. I can’t wait to join forces with CMF and produce something exceptional”.
The CMF Phone 1’s innovative design is set to bring a new level of customisation to its users. The ability to easily swap cases for different colours or materials, along with the option to attach purposeful accessories, adds a new dimension to how we think about smartphone functionality and individuality.
As excitement builds towards the official launch on July 8th, tech enthusiasts and fans alike are eager to experience the unique blend of style and innovation that CMF by Nothing promises. The CMF Phone 1, alongside the upcoming Watch Pro 2 and Buds Pro 2, is poised to set new standards in daily technology experiences at affordable prices. Keep an eye out for these cutting-edge products that combine exceptional design with unmatched functionality.
Stay tuned as we bring you more updates on CMF by Nothing and their groundbreaking journey with Rashmika Mandanna.